TOP 10 SOCIAL MEDIA AGENCIES IN 2023
- Annabel Musson
- Feb 21, 2023
- 5 min read
21 February 2023
There are many advantages to outsourcing your social media marketing strategy. Not only will your appointed agency provide access to a wealth of knowledge and experience, you will save an immense amount of personal time.
Once you’ve made the decision to outsource, the next challenge is finding the perfect option for your business needs and goals. That’s where Musson Marketing’s handy list comes in.
Different agencies have different specialisms ranging from TikTok to SEO, and from SaaS companies to high-end clothing brands, so we’re shouting out 10 top social media marketing agencies for 2023. They’re all doing a stellar job at helping brands take their marketing to the next level.
Firebelly pride themselves on having “tonnes of experience launching and scaling brands online.”
Their “Social Media Playbook” offers an extensive insight into all social platforms to help you keep up to date with trends and changes. If you sign up, expect information on the latest platform demographics and releases, examples of brands who are killing it on social, platform do’s and don’ts, and more.
They also offer a free mini website audit too, a great place to start if you’re looking to revamp your site or strategy.
Standout testimonial: “Firebelly is the most transparent partner we have worked with and we always get more than we pay for.”
Well-known in the North East of England, Visualsoft says “eCommerce Is Evolving, Don’t Get Left Behind” and they’re not wrong.
Visualsoft’s social team is certified. This means they’re always in the know about best practices and trends to elevate your marketing strategy. You’ll also get dedicated time with their award-winning creative media team to really help those pages pop!
They’re not shy of trying new ideas. Take their Augmented Reality campaign with Foxy Locks which created a unique shopping experience, allowing customers to “choose their next shade” - fun!
Standout testimonial: “Working with Visualsoft since 2007, our company has gone from a standing start to turning over £1 million per year.”
Whilst offering both organic and paid social, if you’re looking for some help with the latter, look no further than The Social Shepherd.
Most of their case studies boast huge stats whether that be ROAS, revenue, or customer acquisition. No matter the industry, they’ll likely be able to help you out - music festivals, jewelry brands, eCommerce furniture, they’ve covered it all.
Bonus points: Dive into lessons on “The importance of ad set exclusions” or “Most common Facebook ad mistakes,” on the podcast section of their site.
Standout testimonial: “We're now selling into new countries & growing internationally. They know their stuff when it comes to Facebook ads and scaling rapidly!”
Cleverly brands themselves as a Linkedin specialist, a platform which should not be slept on. They offer a messaging service, taking ownership of your sales outreach to help you generate leads and close deals.
They also offer profile optimization and ghostwriting services to make you stand out and attract attention to your profile and business.
Standout testimonial: "We are hashing out the final details on a $600,000 deal from one of the leads from your campaigns."
First and foremost, Media Bounty has four dogs on their staff list.
Secondly, they’re a conscious ads network aiming to make advertising more ethical. They offer a range of services including cross-channel creative campaigns, creative production, testing, branding, comms strategy, and eco-effectiveness measurement, to name a few.
They pride themselves on not working with brands that “spin our moral compass the wrong way,” and have worked on campaigns for the likes of Cop26, men’s mind matters, and Bodyform.
Standout testimonial: “They’ve won the Drum’s corporate social responsibility strategy award three years on the trot.”
Relax and gather round the campfire, let them do the work for you.
Their team is full of “native speakers” for every social platform - TikTok talk is the new German, we’ve heard. They say cultural understanding is at the root of their approach to social, they’ll help you with finding and maintaining your brand voice across channels.
By now, we know influencers are an imperative part of social strategy, and so do Campfire. They want to help you leverage these people with loyal audiences to share your brand message or product.
One of their standout campaigns helped The Inkey List “dominate” TikTok. They used “skinfluencers” to promote products in the app, utilizing mid-level creators and user generated content to flood the zone and create a constant supply of content for the brand - and it worked!
Standout testimonial: “Campfire have worked with us on several key dates in the year such as Black Friday to dominate conversation on social, and designed activations that bring huge amounts of attention to Missguided.”
If improving your SEO is on your goals list, GoUp could be the agency for you. They can help you with all things SEO content marketing, link building, website audits, consultancy, and conversion rate optimization.
They’ve got a whole host of case studies to boast about, like their “pandemic-proof plan” for Pasta Evangelists. This project saw a 444% growth in organic traffic year-on-year and an 831% increase in first page keyword rankings year-on-year - data not to be sniffed at.
Standout testimonial: “They have taken us from search invisibility to being one of the most search-visible companies within the Virtual Reality field.”
With Jimmy Choo, Claridges, and The Ritz in their address book, if you’re a high-end brand, Verb may be the agency for you.
A recent report took a deeper look into the relationship between luxury brands and influencer marketing in the digital strategy sphere and shone a light on the agency's investment in the ever-changing industry.
They offer the usual SEO, social, community management, and digital elevation service within a luxury niche.
Standout testimonial: “They have managed to both rebrand my business and increase my social media following on every platform I'm on. The rebrand has helped me to keep a consistent aesthetic throughout my entire business.”
Even SaaS businesses need great social media marketing, we agree with 93x on that one.
Their services are built around a typical B2B buyer journey, specialist knowledge on this is invaluable for reaching your target audience where they are.
Whether it's time for a website revamp, a UX masterclass, or navigating a customer acquisition phase aiming to hit the top of people’s search bars, B2B companies shouldn’t be snoozing on digital marketing.
Standout testimonial: B2B SEO services for their client Kadence International saw them pick up the Best SEO Campaign award at the Global Agency Awards 2021.
Yes, you guessed it, the final agency on our list is for the small businesses out there.
They pride themselves on creating a tailored offering for every client, something which is always important but particularly in those early days.
As a new business, chances are you’re grabbing hold of any training or course you can, and The Small Biz Expert has a range of reasonably priced “hands-on” options to get you going.
Standout testimonial: “The Small Biz provided something even better than I was expecting. If you’re looking for someone to provide bespoke written content, I’d highly recommend them.”
Of course, if none of the above seem like a fit for you, we’re always here to help. Drop us a message, and let’s chat.
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